News & Insight Press Release

August 27, 2026

HbbTV unveils jury for HbbTV Awards 2026

The jury has been appointed for the HbbTV Awards 2026, bringing together leading experts from across the connected TV industry. Entries are open across five categories, including a new award for audience measurement and analytics. Submissions close on 18 September 2026, with winners announced at the HbbTV Symposium and Awards in Barcelona.

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May 18, 2026

HbbTV opens Call for Sponsors for HbbTV Symposium and Awards 2026

The 14th HbbTV Symposium and Awards will take place on 18–19 November 2026 in Barcelona, co-hosted by the HbbTV Association and 3Cat. Industry players are invited to become sponsors of the event, which will explore key developments in connected TV, audience measurement, addressable advertising and HbbTV’s expansion into new markets.

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March 2, 2026

HbbTV Association publishes HbbTV 2.0.5 core specification

The HbbTV Association has published version 2.0.5 of its core specification, marking a major step in the evolution of the HbbTV standard. It formally integrates DRM support into the HbbTV specification amongst other enhancements.

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March 27, 2025

HbbTV reaches 100 million homes in Europe

The HbbTV standard has reached a significant milestone in 2025 with over 100 million households in Europe now having at least one TV set supporting the technology. This was announced today by the HbbTV Association, based on market estimates by research company Dataxis.

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August 29, 2024

HbbTV Awards 2024 open for entries

Geneva, 29 August 2024 – The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through

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August 5, 2024

HbbTV releases version 2024-2 of the HbbTV Conformance Test Suite

New test Suite offers significantly extended coverage to implementers.

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April 4, 2024

HbbTV releases version 2024-1 of the Conformance Test Suite

Geneva, 4 April 2024 – The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services

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November 24, 2023

HbbTV updates Operator Application specification

Geneva, November 24, 2023 – The HbbTV Association is pleased to announce the release of an updated version of the HbbTV Operator Application specification.

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July 28, 2023

HbbTV expands Developer Portal

Geneva, July 28, 2023 – The HbbTV Association has updated its Developer Portal with two new sections: The blog and FAQ provide additional insights

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April 24, 2023

HbbTV updates Test Suite and DASH DRM Reference Application

Geneva, April 24, 2023 – The HbbTV Association is pleased to announce the release of updated versions of the HbbTV Test Suite and the

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March 14, 2023

HbbTV releases new version of core specification

Geneva, March 14, 2023 – The HbbTV Association is pleased to announce the publication of version 2.0.4 of its core specification. The three main

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August 25, 2022

HbbTV releases Version 2022-2 of the HbbTV Conformance Test Suite

Geneva, August 25, 2022 – The HbbTV Association is pleased to announce the release of a new version of the HbbTV Conformance Test Suite. The

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